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  The Dosa That Became a Destination: How Rameshwaram Cafe Built a Landmark Brand Hey marketers, welcome back. South Indian food is not rare in India. Dosa, idli, vada and sambar are available everywhere, from small roadside tiffin centres to premium restaurants inside five-star hotels. And yet, if you mention you are travelling to Bangalore, there is one recommendation that consistently comes up: “You have to visit Rameshwaram Cafe.” That reaction is what makes Rameshwaram Cafe such an interesting business story. How does a brand built around one of the most common food formats in India turn itself into a city landmark ? A Brand That Scaled Fast Founded in 2021 in Bengaluru by Raghavendra Rao and Divya Raghavendra Rao , the first outlet opened in Indiranagar. Within a short span, heavy footfall became the norm. In under five years, the brand expanded: Multiple outlets across Bengaluru Expansion into Hyderabad A new Mumbai outlet launched this week The Mumbai l...